ARS Blog

« back

2015 Krasl Block Party

July 15, 2015

IMG_3431

Good music, great conversation, local brews and plenty of sunshine—these barely scratch the surface of what this year’s Krasl Block Party had to offer to members of the community and those who traveled from around the nation to attend. From setup to teardown, visitors were able to experience, firsthand, the excitement of the Block Party along with the hard work that went into making it happen.

Just three years ago, ARS first teamed up with the Krasl Art Center to support the annual Krasl Art Fair on the Bluff. What started with creating the official poster, guidebook and T-shirt has turned into a true passion for promoting creative outlets within Southwest Michigan. This year, ARS took its involvement a step further.

IMG_3428

The agency’s own Mandy Lattin rallied the troops here at ARS to volunteer their time, along with volunteers from Krasl, Whirlpool Corporation and the community. Together, they effortlessly juggled both work and play. It was great to see every worker and volunteer enjoy the night as much as every artist, community member and visitor.

Over 600 people were in attendance, making the turnout even greater than anticipated. Partygoers had the pleasure of greeting some of the 200 artists who were to be featured at the Art Fair—painters, sculptors, jewelry makers and more. Even Josh Coté, the featured artist chosen for this year’s poster, was in attendance along with one of his spectacular pieces.

IMG_8361

The lot started filling up even before the start time of 5 p.m. Crowds continuously poured in all night, up to the last minute, where some were sadly turned away, and all were disappointed to hear that the 2015 Krasl Block Party was coming to a close.

It was a great way to say thank you to all of the artists and volunteer support and a perfect way to kick-start the 2015 Krasl Art Fair on the Bluff, which has an annual attendance of over 50,000 people from around the United States.

IMG_3427

Everyone came together for some dancing to the rock and reggae sounds of Mike Struwin and Roots Down. Food trucks lined the parking lot with Camzies Pizza, Baja Gringo Tacos and GelatoWorks. Those in attendance (and of age) were able to cool down on a warm summer’s night with a taste (or should I say, a cupful) of Southwest Michigan thanks to Lemon Creek Winery, Round Barn and Tapistry Brewing.

It was a Norman Rockwell painting come to life … or maybe just a Krasl original.

IMG_8364